This rose is a deep, bright "hot" pink. Its beauty on the bush lasts well over a week, even in hot weather. If it's not a florist's rose, it probably should be.
Yes, this rose is great, at least in the dry heat in southern Idaho. Some of the photos were taken in temperatures that had been over 95 F for weeks, and over 100 some days. Some roses seem to love that, and this is one of those. Good luck!